Experiência Profissional

Senior UX Design Lead
Microsoft Bing
October 2010 - Present

Currently responsible for overseeing a unified user experience for Microsoft Bing.

Author, independent consultant, and lecturer
September 2009 - September 2010

Engaged in a forth-coming book on Network Visualization, to be published in 2011 by Princeton Architectural Press. Consulted for several companies, including BBC, Nike, and Barclays. Lectured in various schools and conferences in London, Amsterdam, Paris, Madrid, and Lisbon.

Senior User Experience Designer. NextGen Software & Services.
February 2009 - August 2009

Responsible for the implementation of a consistent flow across Nokia’s online and mobile experiences, as well as the conceptualization of its next generation of services.

Senior User Experience Designer. Service & UI Design (SUID).
February 2008 - February 2009

Worked on mobile user experience, service design and UI integration, across several Nokia platforms.

  • Been involved in the full design cycle, including: research, competitor analysis, expert interviews, focus groups, extraction of key insights and user needs, user scenarios and archetypes, concept development, wireframes, UI specs, prototype execution, evaluation and implementation.
  • From an initial data model, conceptualized, designed, and supervised a series of prototype iterations for a highly innovative online service that involved web and mobile integration.
  • Defined a large set of UX guiding principles for an optimal music experience across multiple devices and platforms. The goal was to provide a reference document focusing on consistency and integration, while also exploring key Nokia opportunities.
Senior Interaction Designer
July 2006 - January 2008

In R/GA, interaction designers shape the groundwork in any project, as the architects of the creative chain. Conceptualized a vast array of projects by means of wireframes, schematics, user flows, process mapping, design research and usability evaluation. The projects covered web and mobile applications, product campaign websites and physical installations, for clients such as: Subaru, Nokia, O2 and Bacardi.

Interaction Designer
July 2005 - June 2006

Experiência Académica

Parsons School of Design, New York, NY
Master of Fine Arts (MFA) - Design and Technology
2003 - 2005
Faculty of Architecture, Technical University of Lisbon (UTL), Lisbon, Portugal
BFA in Product Design
1996 - 2002